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Open for new engagements — Q3 2026
THE TEAM

All senior.All in the room.

Web design, software, automation, and marketing — each represented by people who have shipped at scale. The room is the work.

Amira Hassan

Amira founded Greatbase with a vision for integrated digital systems. She has led strategy engagements for brands across UAE, Saudi Arabia, and Egypt over the past decade.

Amira Hassan

Founder & Strategy Director

Brand StrategyPositioning
Omar Khan

Omar joined Greatbase from a global design consultancy. He leads all visual identity and product design work, with a speciality in Arabic-first design systems.

Omar Khan

Head of Design

Brand IdentityUI Design
Sofia Lindqvist

Sofia is a full-stack engineer with deep expertise in Next.js, Shopify, and automation. She has shipped production systems for clients across 8 countries.

Sofia Lindqvist

Lead Engineer

Next.jsShopify
Khalid Al-Mansoori

Khalid brings 8 years of MENA performance marketing experience. He has managed over $15M in ad spend across MENA and built lifecycle programmes that compound month over month.

Khalid Al-Mansoori

Growth Lead

Performance MarketingSEO
Mei Zhang

Mei specialises in building practical AI applications — document processing, intelligent routing, and custom LLM integrations that solve real operational problems.

Mei Zhang

AI Engineer

AI AgentsLLM Integration
Yusuf Ibrahim

Yusuf is a multidisciplinary designer specialising in brand identity and visual systems. He has designed brands for startups to enterprise across MENA.

Yusuf Ibrahim

Brand Designer

Brand IdentityTypography
Priya Nair

Priya brings deep expertise in headless commerce architectures and third-party integrations, having shipped Shopify + Next.js builds for 15+ brands.

Priya Nair

Senior Engineer

ShopifyHeadless Commerce
Rania El-Amin

Rania builds content systems that scale — from editorial calendars and workflow templates to content production processes that keep publishing consistent.

Rania El-Amin

Content Strategist

Content StrategySEO
HOW WE WORK

Four principles.
Used as filters.

We use these to choose engagements, design teams, and decide what to push back on. They are also how to tell us apart from a freelancer or a 200-person agency.

01

One team, one table.

Strategy, design, and engineering sit in the same room from kick-off to launch. No relays, no handoffs that lose the brief.

02

Built to last, not just ship.

Code we are happy to maintain. Systems that survive the next agency. The handoff is not the end of the work.

03

The long arc.

We pick partners we want to work with for years. Compounding shows up around month nine — almost never in the launch quarter.

04

Honest about what we will not do.

We are not a CMS implementation shop. We do not run ads. We say no to projects we are not the right team for — and tell you who is.

START SOMETHING

Bring the
unfinished thing.

Send us the brief, the half-built site, the spreadsheet that runs the business. We reply inside one working day — in English or Arabic.